Author: mar

#whorunNYad: Antonio Guerrero

I met Antonio in Barcelona in 2010, on my first day at Buzz. But I had already heard about his digital projects and attended a couple of editions of the monthly networking event he co-organized, Cava &...

Cannes Lions 2017: the digital winners

I have a love/hate relationship with advertising festivals and I know I’m not the only one. I love them because they encourage brands and agencies to unleash creativity, and they gather and present the...

#whorunNYad: June Wee-Grant

Jasmine Sheth was the first person to whom I officially pitched the #whorunNYad concept, and she really connected with it. So when I asked her who I should interview next, not only did she suggest someone with experience...

#whorunNYad: Tomoko Kuwahara

The first time I visited Pilar Torcal at Huge, she was showing me around the office when we stopped by a wall covered in calligraphy exercises. She showed me hers, and then proudly pointed to...

El Sol 2017: the digital winners

El Sol is Spain’s and Latin America’s most important Advertising Festival, known internationally as the Latin American Advertising Festival. The first edition was held in 1986 and, since then, for three days each year, the best...

The state of influencers in five articles

Influencers, oh, influencers. One of my favorite topics for so many reasons. Everybody’s favorite topic when it comes to discussing overrated professions and overpriced activations. I’ve been reading a lot about the topic these past...

#whorunNYad: Pilar Torcal

Many of the people I’m meeting in New York come from Barcelona, like me, but we never had the chance to meet there. Their dreams brought them here and their talent made them stay....

How I found my career mantra

It was 2013 and I was traveling back from London for work. Like in most return flights, I was equally tired and inspired. This time I had attended a Facebook event for their PMD...

#whorunNYad: Jasmine Sheth

I love New York and I love advertising. With #whorunNYad I want to meet, and later introduce you to, the people that truly run the advertising and marketing industries of NYC: the women, the...